PLAZA ATARDECER
Branding and concept development for Plaza Atardecer. A shopping plaza that will be opening soon in a new area in Durango, México. The idea arises from the need for a modern and simple commercial area focusing on basic services for all the families that live near there.
It is known that in Mexico family is very important, all its traditions, customs and always having a reason to celebrate the important dates.
The plaza was inspired by this concept; a place that, like family, is a safe environment where you can go and be who you are, always surrounded by joy and fun.
The name Atardecer means sunset in Spanish. The sunset can be a moment of reflection after the hustle of the day. A moment of peace and joy.
Plaza Atardecer is where you can go have a break on your busy day. A place where you can be with your family and enjoy.
