Branding
Building a strong and recognizable brand is crucial. I specialize in bringing your ideas to life by creating a brand identity that not only represents your business but also tells your unique story. My commitment is to deliver powerful and unforgettable designs that set you apart from competitors.
( BRANDING )
8-10 WEEKS
Brand Essentials
This package is for new or established businesses that are ready to invest in printed and digital assets to achieve a professional and cohesive look within their brand identity.
‘Brand Essentials’ will help create a lasting impact on the target audience by providing a unique brand identity to scale the business and elevate the brand to a recognizable level.
Details:
Brief / Questions
Brand Concepts / Creative Direction
Naming
Color Palette
Typography Selection
Primary Logotype
Secondary Logotype
Mockups
2 Collateral Designs
Brand Guidelines
( BRANDING )
8-12 WEEKS
Signature Brand
Ideal for an established company willing to invest in taking their brand to the highest level.
‘Signature Brand´ includes everything necessary to create a successful and trustworthy brand. The business will be unique and ready to achieve the highest goals.
Details:
Brief / Questions
Brand Concepts / Creative Direction
Naming
Color Palette
Typography Selection
Primary Logotype
Secondary Logotype(s)
Custom Brand Pattern and Iconography
Mockups
4 Collateral Designs
Brand Guidelines
( BRANDING )
8-10 WEEKS
Rebranding
Ideal for refreshing your brand identity and giving it new life.
Details:
Brief / Questions
Brand Concepts / Creative Direction
Color Palette
Typography Selection
Primary Logotype
Secondary Logotype
Mockups
2-4 Collateral Designs
Brand Guidelines
My Goal
My goal at By Lora is to provide a space where you can express yourself and also help your company connect with its target audience by creating authentic and aesthetically beautiful visual identities. The place where you can go out knowing that your vision came to life. My branding style is original, heartfelt and timeless. I value like-minded entrepreneurs, those with big dreams who are willing to work hard to make them a reality.
Do you have a project coming? I am more than happy to hear about your business goals and I can't wait to start this journey with you.
Wedding Design
Designing for weddings is about capturing emotion, storytelling, and the essence of a couple’s day. I specialize in creating thoughtful, artistic, and cohesive designs — from invitations and digital suites to personalized wedding extras — that elevate your celebration and make every detail feel intentional.
My focus is to translate your vision into pieces that feel unique, meaningful, and beautifully crafted, becoming part of the memories you’ll treasure forever.
( WEDDING )
2-4 WEEKS
Digital Invitation
Ideal for couples looking for a beautiful, effortless, and elevated way to announce their wedding.
‘Digital Invitation’ offers a curated selection of refined, ready-to-customize templates designed to reflect your day with style and intention. The result is a polished and elegant digital suite that feels personal while keeping the process simple and seamless.
Details:
Selection of different pre-designed templates
Invitation PDF with your general wedding information
Color change option
Option to choose from our backgrounds
( WEDDING )
Custom Digital Invitation
4-6 WEEKS
Ideal for couples who want a fully personalized digital invitation that reflects their unique style, story, and wedding aesthetic.
‘Custom Digital Invitation’ is crafted from scratch to ensure every detail — from colors and typography to personalized icons and layout — aligns beautifully with your vision. This service offers a tailored, collaborative experience, resulting in a one-of-a-kind digital invitation designed exclusively for your wedding.
Details:
Creative brief/questionnaire (to understand your style and vision)
Custom color palette based on your wedding theme
Typography selection
Primary logo (your names)
Initials icon
Full design of the Digital Invitation
( WEDDING )
Wedding Extras
These are just some of the extra pieces we can create for your wedding.
If you have other ideas in mind, feel free to message us — we’d love to discuss them.
Options:
Food menu
Drinks menu
Envelopes
Stickers
Bottle labels — vodka tamarindo
Bottle labels — wine
Wax seals
Save the Date design
Civil ceremony invitation
Bachelorette party invitation
Illustrations
Bachelorette products
Other Offerings
Custom Branding Package
Content Creation
For more details of the other offerings and to learn more about what I do - please fill out the application form:
FAQS
What if I need only a logo?
I believe that crafting a genuine and impactful brand goes beyond mere logo design. My expertise is centered around developing complete brand identity systems that allow me to breathe life into your ideas. These systems not only represent your business but also narrate your unique story.
My 'Brand Essentials' Package forms the bedrock, providing you with indispensable tools to create a meaningful brand experience. This option is ideal for businesses that may not yet be prepared for a complete branding project.
In addition, I provide a 'Rebranding' service, tailor-made for business founders who have an established brand and aspire to create an additional, artistic logo mark that resonates with their vision.
How long does a project take?
Typically it takes about 8-12 weeks depending on how many products and variants you have.
Where are you based?
The studio is based in Saltillo, México. Although, we collaborate with brands worldwide!
How does payment work?
Most projects require a non-refundable deposit of 50% upon signing to secure your spot on our calendar. The remaining balance will be invoiced upon project completion and prior to the delivery of final files.