Nami

Naming, branding, and concept development for Nami, a hidden omakase bar inside Salazul inspired by the Japanese character 波 (nami), meaning “wave.” The identity reflects the fluidity and refinement of Japanese craftsmanship, expressed through brush-inspired strokes and a minimal, contemporary aesthetic.

Concealed behind a refrigerator door, Nami offers an intimate, speakeasy-style experience where each dish follows the rhythm and precision of the ocean. The visual system embraces restraint, purity, and movement—capturing the essence of a quiet, curated omakase journey.